Weekly Blog 2

This week-
This week me and Billy worked on the Script for our music video. Here we had to create a 100 shots on what is going to happen in the music video, this is a plan and a guidance for us when it comes to creating the music video.
Me and Billy both worked on the script with me doing the first half and Billy doing the next half. We found this was challenging mostly for Billy as he did not have a checkpoint on where to start, it depends on where I finish so he can pick up from there. What we did was work on the spreadsheet through Gmail as here we could both type on the same page and make changes together without having to copy and paste eachothers sections later. The image shown below is the work we produced and shows the script complete. This was our main task this week and we managed to complete it in time.

Next Week-
Our task for next week will be continuing with the other planning tasks which are the location reccies, waiver for cast, call sheets, job roles and responsibilities, risk assessment and production schedule. 

Weekly Production Log

Week 1-
Today I chose my partner for Unit 29 on who I will pair up with to create a music video for an unsigned artist of our choice. I chose Billy as we had a similar idea on our narratives and I thought we could create a good music video as we have a similar narrative and we could discuss who idea to go for.
We discussed who's idea we will choose and in the end we chose Billy's as we thought my idea may be hard to show the boy and the girl in to different locations. Also I thought his was a good idea as he had a strong narrative, had good idea's and also has most of his music video planned out. Also it will be easier to work together as we both know each other and can work together better.
I also think it would be a good idea to wok with Billy because I have not yet worked wih Billy on a media project before and I think it will be a good as we can both exchange idea's and make something new and different. Also I had not gained permission from my unsigned artists and Billy has got pemission from his, so it would be ideal to choose his idea and song choice as he has permission an we can continue later on to the next stage.


This was my only task this week and I have successfully completed my task.

Next Week-
Our next task for next week will be creating the storyboard for the music video and also checking if the music video can go forward. Also we will be starting our planning for our music video. The tasks for planning will be a Shooting script which will show every scene of the music video which acts like a storyboard, a Production schedule showing what days we will be filming and editing, Wavier cast which shows our cast has confirmed they are filming with us, Call sheet to show what we are doing on each days, Location reccies showing what locations we are filming at, Permission for locations to show that we have permission to film at the locations we chose, Risk assessment highlighting any risks at the locations and if their was a risk how would we prevent them from being dangerous to us and our cast and Job roles and responsibilities saying who is the manager or director etc.

Feedback on Presentation

Above is the feedback I received from my class. Some positive points and also some negative points on what could be improved or what I may have missed out. Here I allowed my class mates to tell me what they think of my presentation, what they think of the song chose and what they think of my narrative and is it a strong idea. 


Are there any area's of the presentation you would like to give anymore detail on?
There were a thew area's I feel I did not explain properly to the group. One of these area's is the location, here I explained the type of location where it will be filmed but not so detailed as which specific part e.g. I mentioned the boy and the girl going out in London but in my pitch I did not mention where in London although I showed a picture of Piccadilly Circus which is where it will be located.
Another area I may not have mentioned in my presentation in detail was my budget. I did not clarify specifically what the budget is going to other than a thew props. I did not mention about the cost of travel for me and my cast. I also did not mention in detail what type of clothing the characters will be wearing and this plays a big part in my music video as this will represent where the two characters are from preferably and this plays a part in my narrative.


What did your audience identify as the strengths of your music video idea?
My audience gave me some positive feedback on my presentation, on things such as my research on the artists and also they thought the narrative was strong and would work well with my chosen song. Also the audience commented on my presentation practicability during the middle and end as it picked up and was better. Another strength on my music video is the type of mood it will create and it will work well with the audience as the lyrics are understandable and have a certain meaning to the audience I mentioned.


What did your audience identify as areas for improvement?
My audience gave me feedback on what could be improved to create a better music video. As I did not clearly mention what my characters will be wearing, I gave the audience a bit more information on this during my feedback. One of the students mentioned a good idea that I should change the characters clothes from each other to show they are in two different locations and this makes it easier for the audience to know that the two characters are apart. Another improvement or more of a idea to add was to show the two characters sending letters to each other to show the distance between them. I don't think there was no need for improvement on the creativity of my narrative as the audience thought this was a strong idea. 


What changes will you make to your music video concept based on the feedback you received?
From the feedback I have received I will change some parts of the music video such as the clothing. As before this will show the two characters in two different locations as from the dress sense. Also I will be adding possibly during the chorus/middle of the video the letters being sent between them.

My Pitch for my music video

Creating my Artists Identity

Artist/Band- 
Jackies Boyz


Record Label- 
Unsigned


Facts:
Age- N/A


Gender- Male


Location- Savanna Georgia 


Ethnicity- Black American


History- Jackie Boyz are brothers and were born and raised in Savanna Georgia. They got their name after their mother died, her name was 'Jackie' and named the band 'Jackie Boyz' in memory of their mother. Jackie Boyz have been quite successful not working with a record label but had the chance to work with famous artists such as Flo Rida, Chris Brown, Justin Bieber, Maddona, Robin Thicke, David Guetta and Suga Babes. Los and Stevie are both singers and song writers.




Clothing
Below I have listed the type of clothing my Artist/band would wear and what effect this has on them as a artist/band.

The type of clothing my Artist/band would wear would be a young modern urban look, teenagers look as this is the age group the band is and the audience can relate to the same fashion. The first image are chino trousers, these are popular with teenagers and young adults and are also quite fashionable today. I think this would suit my artist/band quite well.

The second image a red shirt which would be worn with the sleeves rolled up to the elbow. This shirt would make my artist/band stand out and it looks modern and has that urban look.




















The shoes shown above are modern and this is what the target audience wear, they also look urban and new.

This type of jacket suits my artist/band as it has a different look, has many features such as logos, big buttons, black and white stripes and a visible pocket. I would categorize this as what my artist/band would wear as they need to stand out and look different.

Again this cap looks modern and has that urban look, its bright and colorful and also stands out. Hip-Hop and R&B artists mainly were caps by 'New Era' as it is almost a trend in the hip hop side and also a typical image for the artist in the hip hop industries.

A watch is very popular in the hip hop side with diamonds on, this would suit my artist/band image. The t-shirt is brightly colored and stands out, also modern and has a urban look.




Typography
The typography is an important part for an artist/band as this represents them and is the artists/band logo.

Above are the fonts I have chosen which I think suit the Artists/band image, it shows the type of genre the artist/band as it looks like graffiti and urban. This shows that is hip-hop/rap as many hip-hop/rap stars have an edgy wavy typography. Also the typography is serif as it continues and does not look formal.




Mise-en-scene
Location
The location of the music video would be London Piccadilly circus, a famous location and represents the artist location and background. Also at night it is an iconic place to see and I think this is a good location to film my artist/band as it has good lighting and is a popular place.

Lighting
The lighting for the video would be a sun dawn colour and pitched outside. I think this gives a memorable feeling to the video and will remind the audience of memorable times. Also this lighting is perfect for the ending of the video as the last scene will be the sun setting.



Costume

The costume is important in a music video as it represents the artist image on how they dress on what style they are into. It also inspires the audience/fans of the artist to dress like them. My artist/band would wear a raiders jacket with chino trousers and Adidas Original Hi-tops. This look for my artist/band is a modern look and looks urban. Also with the mix of colors the artist/band stands out. Also my artist/band will wear a wrist watch.

Colour

The colors which represent my artist are light blue, black and white. These colors would also be the colour of the typography. Light blue represents Jazz and 'Jackies Boyz' are in the categories Jazz. Black is a common colour used in hip-hop and represents most hip-hop artists background. And I would use white to break up the colors and white represents peace.

Imagery

This image shows the lyric 'On the telephone' where in the music video it represents them being apart and talking over the phone.

This image represents their love for each other and from the lyric 'I got this girl from by the name of rose' this was my first thought. This image also represents their love for each other.




I see this image as to a location of where it would be set and represents the mood of the song. As it looks peaceful and romantic as the sun is setting and this is known to be romantic when two people watch the sun set.

Unsigned Artist Presentation

Open publication - Free publishing - More artist

Analysing your Song

Open publication - Free publishing - More lyrics

Target Audience
I think the target audience for this song is aged from 14-25. The reason why I think it is aged at this target range because the age group can relate to the lyrics and the song as the song is about love, teenagers realte to this more than adults. I believe it is mainly targeted at american teenagers because the two singers are american and as before I mentioned it is targeted at teenagers as in most tenager lifes, they experince love and dating. On another point It can be targeted at a more older audience as the title of the song 'Love of My Life' Indicates its your life partner so this could be targeted at 21-30 year olds.

Analysing LyricsThe Lyrics from the song are straight to the point and it explains their feelings for the person they love. 'When I see her in my dreams, I never want to wake up', this lyric tells us how much they love seeing the person they love, also shows he dreams about her which connotes he can't stop thinking about her all the time. This shows that this the main thing he thinks about and shows how much he loves the person he is singing about.
Another lyric would be 'Your the reason why I breathe' hear he is dennoting that he lives for her and possibly looks forward to seeing her. Also this connotes that he never liked life before, he may have been stressed about something as he says your the only reason why I breathe meaning he has something to live for and not to die.
Another lyric to describe his feeling for the person he loves is 'The meaning of when they say its meant to be You and me, Can no other come between' Hear he is trying to say the meaning 'it's meant to be tells us that him and his lover were meant to be together like it is destiny. The other part of the lyric 'can no other come between' hear he dennotes that no other person can come between them and split them up, that they have strong feelings for each other and nothing can break them apart.

Analysing Music
The music from the song is mainly played with a piano from start to finish. This makes the song sound more emotional and suits the narrative of the song which is sad romantic. The music also suits the tone of the two singers as they are singing rather than rapping. In some parts of the some, mainly the chorus the song is more upbeat, this could be to show that the chorus is main part by changing the music slightly.

Analysinig Tempo
The tempo of the song as I mentioned before is slow and fast. The piano has a slower tempo than the beat of the song which mixes the tempo making it a slow upbeat rhythem. What I like about the tempo is the unsigned artists voices and vocals fit well with the song and makes it more interesting to listen to. I think in some parts of the song such as the intro, the tempo of the song starts of quite fast and then breaks down into the slow upbeat tempo, here i think it should start with the piano to give the audience the impression of the song

How Would you use this in a Music Video
I would use this song in a video showing the two people apart and then towards the chorus it shows the two people together. The video would be based around the city and were they live to show they spend time with each other in the city and close by. The male character would be miming the lyrics to the song showing it's about him and it will cut inbetween him mimming and him with the person he loves doing something such as walking on the beach. The chorus would be of the singer/singers together singing to the camera and again cutting to the narrative part of the song, but here they would be speaking directly to the audience unlike the intro were they are just singing to themselves. Towards the end it will show the two people in love together on their own some romantic like on the beach watching the sun set, and it would fade out as the sun goes down between them. Overall the narrative of the video would be the artist showing his feelings for the girl and shows past times of them two together to show the audience what kind of couple they are.